Metalúrgica del Sur S.A. is a company from Rosario (Rosario, Santa Fe, Argentina) dedicated to the manufacture of overhead cranes, gantry cranes, jib cranes, and systems for the movement of materials and loads for the industry.
Visit the site designed in:www.kiar.com.ar
With the aim of publicizing the latest projects carried out by the company to its target audience, we designed, designed and developed a new responsive website, agile and easy to navigate.
The new site presents the characteristics of the company and its communication to bring it closer to its customers. It highlights institutional information, its work areas, product offerings, employee training, services and after-sales service. Finally, for the generation of content and presentation of new products, we also conducted photo shoots and videos of the bridges in operation.
In 2019, with the need to generate greater interaction and streamline communication between the sales area and its customers, we implemented to the site, a chatboot offering the possibility to its customers to communicate directly by whatsapp with a salesperson for a personalized response, and / or directly offer to quote a product by completing only three fields, making this chat a fundamental tool to finalize and expedite orders quickly and easily reducing the time of orders and telephone inquiries in large percentage.